Email sending domains

Send subscriber emails from your own domain by authenticating it with a few DNS records, and allow adding subscribers without a confirmation email.

By default, the emails your subscribers receive come from a shared StatusPal Next address. Authenticating your own domain changes the sender to noreply@ your domain, which looks right to your customers, lands in fewer spam folders, and lets you add subscribers directly.

Why authenticate a sending domain

• Emails carry your name. Notifications are sent from [e-mail] instead of the shared StatusPal Next sender.

• Better deliverability. Recipients' mail servers verify that StatusPal Next is allowed to send on your behalf, which is what the DKIM and DMARC records below establish.

• Subscribers without confirmation emails. Adding a subscriber by hand or importing a list normally sends each address a confirmation email first. With an authenticated domain you can switch that requirement off, because the mail now comes from you. See Subscribers and notifications.

Sending domains are managed for the whole workspace under Settings → Email Sending and are admin only. The Free plan includes one.

Add a sending domain

Click New Sending Email Domain and fill in:

• Domain name: the domain emails should come from, for example acme.com or status.acme.com. You need access to its DNS records.

• Apply To: the status pages that should send from this domain. Leave it empty to make this the default domain for every page in the workspace. Once a default exists, any further domain has to name specific pages, and a page can belong to only one sending domain.

Click Create. StatusPal Next registers the domain with its email provider and shows the DNS records you need to add. The domain name cannot be changed afterwards; delete and recreate the domain if you need a different one.

Add the DNS records

The table lists every record to create at your DNS provider, with its Type, Name, and Value. Click a name or value to copy it. Add all of them:

• Brevo code: a TXT record at the root of the domain that proves you control it. Some providers reject @ as the name; enter the bare domain or leave the name empty instead, as the tooltip explains.

• DKIM: CNAME records that let recipients verify the emails were signed for your domain.

• DMARC: a TXT record at _dmarc that tells recipients what to do with mail that fails the checks.

If you set up a subdomain such as status.acme.com, the names shown already include the subdomain part where needed. Create the records exactly as displayed.

Authenticate the domain

Once the records are in place, click Authenticate this email domain. StatusPal Next asks the email provider to check them and marks each record Authenticated or Not authenticated. DNS propagation can take up to 48 hours, so an early attempt may leave some records unverified. Come back and click the button again later; nothing is lost.

The domain's own status, shown in the table on the Email Sending page, is Not authenticated until every record passes, Authenticated once they all do, and Failed if the provider could not complete the check. An authenticated domain shows a Re-authenticate button, useful after you change DNS providers.

What changes once authenticated

From the moment the domain is authenticated, every notification and confirmation email for the assigned status pages is sent from noreply@ your domain. Replies go to that address, so make sure it exists or forwards somewhere if you want to read them.

On those pages, the Subscriptions area also gains the option to add or import subscribers without requiring a confirmation email. Use it for lists of people who have already agreed to hear from you, such as your own customers migrating from another tool.

Remove a domain

Click Delete next to the domain on the Email Sending page, or Delete Sending Email Domain on its own page. The domain is removed from the email provider and its pages fall back to the shared StatusPal Next sender immediately. Subscribers already confirmed keep receiving updates; subscribers added without confirmation stay subscribed too. You can remove the DNS records at your provider afterwards.